When Conjoint Results Can’t Safely Support a Decision

This is a late-stage intervention for teams facing a real decision with data that looks credible but doesn’t carry conviction.

What This Is (and Is Not)

Analytic rescue is governance that arrives when most options have already disappeared.

This work exists in a narrow and uncomfortable moment.

The data has already been collected.
The analysis is complete or nearly complete.
A material pricing or portfolio decision is imminent.

Restarting would mean delay, cost, and political fallout.
Proceeding as-is carries risk that no one wants to own.

This is not a second opinion.
It is not a methodological critique.
It is not incremental analysis.

This is a decision-grade judgment call, enforced through execution.

What I Take Responsibility For

If I accept this work, I take control of the analytic track.

That may involve rebuilding models, restructuring the decision logic, or discarding parts of the analysis entirely.

What it always involves is this:

  • determining whether the existing evidence can support the decision being asked of it
  • producing a stable, interpretable outcome or stating clearly that it cannot
  • removing ambiguity that would otherwise be absorbed by the decision-maker

There is no iteration loop.
There is no partial delivery.

The outcome is binary:

  • decision-grade
  • or not fit for use

When This Is a Fit

This intervention only makes sense when all of the following are true:

  • The data already exists
  • A high-stakes decision is scheduled within weeks, not months
  • Restarting the research is costly or politically difficult
  • The current output cannot be confidently defended
  • You need an answer, not “directional learning”

If you are still designing the study, this work is unnecessary and expensive.
If you are looking to optimize execution, this is the wrong work.

Why This Exists at All

Most organizations assume analytic governance is happening automatically.

It usually isn’t.

By the time a problem becomes visible, the system is already optimized to keep moving.

This work exists for the rare cases where stopping, re-evaluating, and taking responsibility is still possible.

Next Step

Rescue work begins with a paid case review. This review determines whether the existing evidence can safely support the decision ahead, or whether intervention should not proceed. If the case is accepted, the review transitions into a full rescue engagement. In some situations, stopping is the correct outcome.

Fees

Case Review (Required): $10,000

A paid review to determine whether intervention is possible.
This review may conclude that the case should not proceed.

Rescue Engagement (If Accepted): $120,000

If the case is accepted, the rescue engagement is a fixed-fee intervention.
If the case is not accepted, no further work is recommended.

Request a Case Review

This is a selective, late-stage review for situations where existing analysis cannot safely support an imminent decision.

Submission does not guarantee acceptance.

Confirm
Acceptance Conditional
Name
What stage are you in?
Where did you create the analysis?
Briefly describe the decision at risk and what is not working.
Non disclosure
Time sensitivity (for context only)
Please provide additional details here