REVENUE.
CRAFTED.
Strategic analytics built to serve decisions, not just methods.
Welcome to Red Analytics
We’ve run the models. Found the flaws.
And built the tools we wish existed when it failed the first time.
Most analytics fail quietly.
Not because the data is bad – but because the model was built to satisfy the method, not the mission.
That’s Insight Compliance: research as obligation, not leverage.
Red Analytics exists to fix that.
This isn’t data-driven decision-making. It’s decision-driven data modeling.
Every strategy-worthy research project gets three things right.
Resource Allocation Clarity
The objective must be a decision – not a topic. If the choice isn’t clear, the data can’t reduce uncertainty.
Business Model Alignment
The design must reflect how the business makes money – or could. No insights survive if they can’t be implemented.
Critical Modeling
The model must fit the decision – not the method library. Boardroom-ready, pressure tested and purpose-built.
Who we work with.
For Research Consultancies
We help partners win competitive projects and deliver modeling muscle when it matters most.
- Model oversight for complex engagements
- Support across segmentation, choice, and pricing studies
- Always white-label ready
For Brands
When the decision matters too much to get wrong – and the method feels too clean – we help you see what’s missing before it’s too late.
- High-stakes objective clarification
- Study scoping and method review
- Custom modeling aligned to strategy
Built from pressure, not theory.
We didn’t start with a whiteboard.
We started with flawless research that failed to move the business.
We saw where the methods broke. We found the blind spots.
And we built a new path, one project at a time.
That path became Revenue Crafting.
Let’s make sure your next project leads to impact.
We work behind the scenes to ensure your research is aligned, your methods are fit-for-purpose, and your models are built to carry strategic weight.
- Need help scoping the right method for a messy objective?
- Want a second set of eyes on segmentation or choice modeling?
- Building something high-stakes and can’t afford to miss?
That’s where we come in.